You are reading the article Good News: Tweetbot For Mac Is Out. Bad News: It Costs $20 updated in February 2024 on the website Minhminhbmm.com. We hope that the information we have shared is helpful to you. If you find the content interesting and meaningful, please share it with your friends and continue to follow and support us for the latest updates. Suggested March 2024 Good News: Tweetbot For Mac Is Out. Bad News: It Costs $20
TapBots’ beloved Twitter client Tweetbot has finally arrived for the Mac, following an extensive period of beta testing since July. The bad news is, it will run you a whopping twenty bucks a pop! It’s not that developers have become greedy overnight, mind you. As you know, Twitter has capped their user base in a quest to exercise total control of third-party programs.
Twitter is doing so by enforcing token limits upon third-party developers. Tokens determine how many users an app like Tweetbot for Mac can have. As a result, developers get to only sell the app until they use up all the tokens Twitter allocated.
That’s the official line. Some people think it’s crap, others point the finger of blame at Twitter. You could call it economics, I guess. No matter how you look at it, Tweetbot for Mac – at least to my knowledge – has officially become the priciest Twitter client on the Mac App Store…
TapBots explain the commotion in a blog post announcing the official release of Tweetbot for Twitter (that’s the official name):
Because of Twitter’s recent enforcement of token limits, we only have a limited number of tokens available for Tweetbot for Mac. These tokens dictate how many users Tweetbot for Mac can have.
The app’s limit is separate from, but much smaller than, the limit for Tweetbot for iOS. Once we use up the tokens granted to us by Twitter, we will no longer be able to sell the app to new users. Tapbots will continue to support Tweetbot for Mac for existing customers at that time.
So pricing the app at twenty bucks was the way to go, eh?
This limit and our desire to continue to support the app once we sell out is why we’ve priced Tweetbot for Mac a little higher than we’d like. It’s the best thing we can do for the long term viability of the product.
We know some will not be happy about Tweetbot for Mac’s pricing, but the bottom line is Twitter needs to provide us with more tokens for us to be able to sell at a lower the price.
Is there anything you can do about it?
Sure, call your senator or “feel free to let Twitter know how you feel about it”.
A few screenies follow.
And if you think $20 for a desktop Twitter client is too much, it really isn’t.
If you think about it, it’s not that expensive. Twenty dollars for a quality piece of software that you use every day? That has been the price point for quality utility apps on the Mac for years. However, it’s not just the development time and attention we put into the app that commands the higher price.
The final version enables brilliant iCloud sync of your timeline position across iOS and Mac versions and integrates with Mountain Lion’s Notification Center.
Yes, it supports Retina graphics as well.
Brief highlights, via iTunes:
◆ Save drafts, add locations and POI’s, attach photos/videos, manage your lists, and much more.
So, will you be taking the plunge?
I’m not so sure.
Not at this price, not in this economy.
You're reading Good News: Tweetbot For Mac Is Out. Bad News: It Costs $20
The Apple News app has been around for nearly five years and, in that time, has become a quiet giant. With the opportunity to see top feeds curated by human editors, trending stories suggested by Siri or stories popular with other readers, there is something for everyone. The more time you spend in Apple News, the more personalized the stories become. If you have not tried the app, you really are missing out on a customizable experience. What if you want to really make the Apple News app “your own”? Try these settings to customize your Apple News app.Adding Channels
The first thing you want to do is start adding channels. If it’s your first time opening the News app, “Discover Channels & Topics” is down on the left side of the screen. If you have already been using the News app to add topics, go to File on the menu bar and select “Discover Channels & Topics.”
When the popup opens, the app essentially wants you to choose your favorite topics or news sites to follow. When going through these options, there is a fairly endless scroll taking you through a variety of news, celebrity, gaming, science, politics, culture and other sources or topics. As the Apple News app starts to recognize you are selecting a lot of gaming sites to follow, you will start to see more gaming options appear.Unfollowing Channels Restricted View
As noted above, Apple News is something of a combination of human editors plus your own selection of topics or channels to follow. Perhaps you want to cut out of a lot of the superfluous activity that is not of interest to you. That might be the top stories around politics, world events or sports. Either way, you can make this happen easily by restricting the stories you to see to only those that come from the channels or topics you follow.Voting on Stories
Among other options, you will see two choices to either “Suggest More Like This” or “Suggest Less Like This.” Each of these choices will help the News app algorithm learn your interests and help you discover more stories on your own that might be of interest. The more you select either of these two options, the more the system can learn and help customize the type of news and sources you see on a daily basis.Manage Notifications
Like the mobile Apple News app, the Mac app can send as many or as few notifications as you would like. Do you want to see notifications from every topic or site you follow or just a few? If you choose the former, you could potentially get inundated with notifications all day long. In that case, it is good to manage your notifications and limit to specific channels or topics.
To get started, head to File in the Mac menu bar and select “Manage Notifications & Email.” When the small pop-up opens, you can scroll through and select which channels you want to receive notifications from. You will have the option of both channels or topics you selected or “More Channels,” which is full of sites you have previously read or voted for.
It is easy to customize the Apple News app on Mac, as it allows for plenty of control over who and what you follow. If you are on iOS, here is how you can sign up for a new subscription in your iPhone.
David is a freelance tech writer with over 15 years of experience in the tech industry. He loves all things Nintendo.
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It was only a few minutes after my imaginary Trump supporter “Todd White” began exploring Facebook that he learned filmmaker Michael Moore was staging a coup d’etat against president-elect Donald Trump. Todd also learned that Trump won the popular vote. And that there were people paid to protest at Trump rallies.
But how do Facebook users end up seeing it? During November 2024, we decided to test who’s seeing this partisan fake news, who’s supplying it, and just how obvious it is.
Then we sat back and watched the news roll in. We looked closely at each post to determine whether it was real news, fake news, or something in between.Fake news is a real problem
Questions about Facebook’s role in spreading fake news were raised almost as soon as Trump shocked the world with his victory. BuzzFeed and other news sites began publishing reports about how a small town in Macedonia turned fake election news into a cottage industry.
It appears the authors behind the fake news reports had no partisan agenda. They were just in it for the money. One creator claimed he could make $10,000 per week in ad revenue from stories that were shared among Trump supporters.
Fake or just partisan?
But the problem goes beyond fake news. As Facebook’s feeds prove, we live in a “post-truth” world, where the line between partisan spin and outright lies is practically indistinguishable.
What our Democratic persona, “Chris Smith,” sees when using Facebook.Letting Facebook choose the news
For Smith, I then Liked three people: Hillary Clinton, Joe Biden, and President Barack Obama. For White, I Liked Donald Trump, Mike Pence, and Newt Gingrich.
Facebook has a large, visually interesting page suggesting Pages to follow.
Note that I deliberately didn’t Like pages like alt-right news service chúng tôi as I wanted to see if other pages would reference them. (Surprisingly, they often didn’t.) I was testing what Facebook offered my avatars, more than what these avatars might actively solicit. I also made no friends on the service—again, to test Facebook, not other humans.
Smith ended up with Pages like “Exposing Facts to the Misinformed Viewers of Fox News,” “Hillary Clinton, Democratic News,” and “Rude and Rotten Republicans.” White landed such gems as “Hillary for Prison,” “TRUMP TRAIN,” and “I hate Hippies and their stupid light bulbs.”
I was putting my trust in Facebook. Would Facebook show me Pages that believed in trusted news sources? Or would Facebook toss me into the maelstrom of partisan news, some of it fake?Into the cesspool
Immediately I saw some clear distinctions between my two Facebook users, Smith and White. For one, Trump fan White saw many, many more posts compared to Smith: 129 versus just 41, over the course of about two and a half days. Granted, this was partially due to the whims of the Pages recommended by Facebook. It’s likely (or at least possible) that White’s news sources are more prolific posters. Nonetheless, it appears that conservative Facebook viewers are being flooded with posts.
Another post in the conservative Facebook feed.
Third, although Clinton lost, my pro-Clinton page was bombarded not by anti-Trump messaging, but rather pro-Clinton messaging. The pro-Trump page was split about 50-50, I’d say, between pro-Trump posts and insults directed at Clinton and other Democrats and liberals.Fake news and propaganda
As I skimmed through each post on the feeds of Smith and White, I tried to characterize each post: Was it politically neutral? Was it clearly partisan? Fake? Or simply a non-political post that would qualify as none of the above?
One of the posts in the feed of “Chris Smith,” our Democratic Facebook user.
A significant number of posts on both sides were largely neutral, or slanted so slightly that I gave them the benefit of the doubt. Of those, Smith, the Democrat, saw 12 political posts, 23 slanted posts, and six posts which I characterized as non-political. None were fake.
White, the Republican, saw 33 political posts and 79 slanted posts—many more posts in general, but a higher percentage of slanted posts within his overall News Feed. Facebook also chose to show White the 10 fake posts, as well as seven that weren’t political.
Is this factual? Depends on how you see it.
But it’s the stories that fall somewhere in between that can be confusing. Is Paul Ryan really trying to get rid of Medicare? He may not have said so explicitly, but if you’re a Democrat, you probably believe he is. Picture “memes” add another element: They may not explicitly tell an untruth, but they can imply as much through innuendo. Most of Facebook’s political posts fall somewhere in this middle ground between truth and fiction, and it can be exhausting trying to label them as one or the other.
“People Also Shared” posts typically either confirm the post above or simply take the topic in new directions. In this case, we weren’t able to confirm or deny the first story that Clinton was too intoxicated to speak on Election Night, so it went into our “slanted” category.
One important problem is that Facebook doesn’t just show you posts from Pages you’ve Liked. The site also suggests posts that other users have shared, as well as what it calls Related Articles. In both cases, that means certain posts are “reinforced” by other similar posts placed directly beneath them, with stories that seemingly back up what’s being shared as actual truth. (Occasionally, Facebook also promotes fact-checking sites like chúng tôi to either back up or debunk the story in question, but that’s far rarer.) The upshot, though, is that the post in question seems to be true, because of this apparent confirmation by other reports.Major change is needed at Facebook
Facebook chief executive Mark Zuckerberg has scoffed at accusations that fake news affected the election. “Personally, I think the idea that fake news on Facebook, which is a very small amount of the content, influenced the election in any way—I think is a pretty crazy idea,” Zuckerberg said on Nov. 11.
Negativity—and half-truths—aren’t just confined to the conservative side.
Even President Barack Obama has voiced his concern about fake news. Speaking at a November 18 press conference in Berlin during a visit with German Chancellor Angela Merkel, Obama remarked, “If we are not serious about facts and what’s true and what’s not—and particularly in an age of social media where so many people are getting their information in soundbites and snippets off their phones—if we can’t discriminate between serious arguments and propaganda, then we have problems.”Fake posts
Here’s a list of the fake news that Todd White, our fake GOP supporter, encountered while on Facebook:
”Soros Can Face Prison Under U.S. Code › Title 18 › Part I › Chapter 115” Is George Soros planning the next American Revolution? Not really.
”Putin Soros in a Bind” Russian president Vladimir Putin does not have a warrant to arrest Soros.
”Woman Investigating Clinton Foundation CHILD SEX TRAFFICKING Just Found DEAD…”
”STILL PENDING! FINAL ELECTION 2024 NUMBERS: TRUMP WON BOTH POPULAR ( 62.9 M -62.2 M ) AND ELECTORAL COLLEGE VOTES ( 306-232)…HEY chúng tôi SCRAP YOUR LOONY PETITION NOW!” We saw this report twice. There are several sources that show this isn’t true; here’s one.
”Donald Trump Protester Speaks Out: “I Was Paid $3,500 To Protest Trump’s Rally” This isn’t true, according to the man who invented the hoax.
”Is Elizabeth Warren promoting Hillary’s “Civil War?” She is not, nor is Clinton leading one.
”Donald Trump appoints Lord Voldemort as Chief of Staff”
Also, there was this illustration:
We would characterize what this picture implies as totally false.
In this case, the story about Michael Moore seems fairly straightforward. Stating in the post that he’s involved in a coup d’etat, however, is false.
Another slanted, partisan post in the conservative Facebook feed. In this case, what’s being communicated crosses the line into falsehood.
”‘Avengers’ director Joss Whedon suggests coup; Says Trump ‘cannot be allowed a term in office” The maker of Hollywood blockbusters is not leading an insurrection, either.
Pepsi CEO Indra Nooyi did not tell Trump supporters to “take their business elsewhere.”
”‘Lie Witness News’ Asks People About Donald Trump’s Fake White House Renovation Plans” This is openly fake news—Jimmy Kimmel’s “reports” about how Trump plans to redesign the White House.
This story was originally published on Nov. 21, 2024, and updated on Sept. 7, 2023 to add details about the Post report.
Google is stopping pixel tracking on YouTube, marketing budgets have declined, Facebook testing new scheduling option, Instagram offering more data control and Facebook changing how organic reach is calculated
Google has announced changes to third-party pixels on YouTube, which will be rolled out next year.
Quarter 3’s Bellwether Report has shown that economic and political uncertainty has had an effect on marketing budgets.
Facebook seems to be testing a new scheduling option that could improve organic impressions, although it is also changing how it calculates these impressions.
Instagram is ensuring users have more data control by adding new features that allow more visibility over third-party permissions.
Get all the details with this week’s news roundup.Google removing pixel tracking from YouTube
Google will no longer allow third-party pixel tracking on YouTube from next year. The internet giant made the announcement in a blog, which revealed that marketers will need to revert to Google’s Ads Data Hub rather than pixels.
The hub has been created to provide a better way for marketers to track modern web activity, so the move could be beneficial for marketers.
The inability for pixels to track activity across all devices means that it can be difficult to access the data required to assess how effective an ad has been. To combat this, Ads Data Hub will give insights across all screens, including mobile apps.
It uses aggregated insights from a range of Google ad platforms, including Google Ads, YouTube and Display & Video 360. Ads Data Hub does, however, limit how user data can be used. While this is great for consumers in terms of privacy protection, it could have impacts for marketers.
Marketers can expect this change to be rolled out from the start of the new year so they should start to prepare for it now.Marketing budgets see first decline in seven years
Marketing budgets across the UK during the third quarter of the year have been cut for the first time in seven years. According to the IPA’s quarterly Bellwether report, continued political and economic uncertainty seems to be having an impact on marketing budgets that have remained strong until this point.
The report revealed that a net balance of 0.5% of marketers revised their marketing budget down for Q3. Positively, 64.1% of those surveyed said their budgets weren’t changing, suggesting that many companies are waiting to see what effect Brexit will have on business following the October 31st deadline.
Digital marketing was the only area that reported an increase in budgets with 11.1% of companies saying they were growing budgets in this area. This was mirrored in the search marketing results, which saw budget growth of 6.1%. However, this is a slight decline overall, as last quarter 9.9% of businesses reported an increase in search marketing budgets.
Main media spending remained stagnant, with companies putting it on hold until the economic and political environments revealed more. This follows on from strong growth in Q1 (5.2%) and Q2 (5.6%) of the year.
Mobile marketing saw budgets fall by 0.06% while sales promotions (-2.3%), PR (-4.7%) and direct marketing (-7%) all saw significant drops in budget allocation. The biggest budget decrease was seen in the area of market research, which saw a huge 16.9% drop.
Joe Hayes, Economist at HIS Markit and author of the Bellwether Report, said: The latest Bellwether survey spells further disappointment for the UK marketing industry, which is suffering, just like the rest of the economy, as a result if spending delays, firms placing projects on hold and subdued business confidence. The UK economy has endured a tough year so far and firms have subsequently withdrawn discretionary spending to protect profit margins.Facebook testing “suggested time” for sponsored posts
It looks as though Facebook is working on tools to help Pages improve their organic reach on the platform. The social network is reportedly testing a new feature for scheduled posts that allows users to select a suggested publication time rather than having to set a custom time.
The feature looks as though it is designed to enable Pages to reach audiences when they are most active on the platform. Based on the following week’s data, the function provides a time that is likely to improve a Page’s organic reach.
The function seems to use Facebook’s internal data, which means it could help Pages reach their audience and peak times an encourage engagement, something that is more difficult than ever now that Facebook is becoming ever more pay-to-play.Instagram providing greater data control for users
Instagram is working toward giving its users more control over the data that is shared to third-party apps and services through new features. The social media platform has launched new in-app features offering people greater control of their data.
One of the new features will allow users to make it easier to manage what third-party services are connected to their accounts.
Many apps and websites often allow users to import their photos from Instagram or to connect with Instagram, which means these third parties often have access to some personal information. Users will now be able to see which third-parties currently have access and to revoke that access where necessary.
Users will be able to go to “Settings” in the Instagram app, select “Security” and then “Apps and Websites”. Here they’ll see the list of third-party services.
On top of this change, the platform is also making sure users know what specific data is being requested by third parties. Instagram has introduced an updated authorization screen that lists all the information being requested by a third party. Users can then “cancel” or “authorize” access from this screen.
While these features have now been launched by Instagram, they will be rolled out over the next six months, so not everyone will have access to them at the moment.Facebook changing organic impression calculations
Facebook is changing how it calculates organic impressions with the changes rolling out across the platform between October 17th and 28th. Unfortunately for social media managers, the changes will likely mean that organic impressions will see a decline, not good news considering how hard it is to get seen organically across the platform now.
Currently, Facebook is not able to provide estimates on how these changes might affect Pages, but it is likely that they will result in dips across the board.
This week saw Facebook’s family apps get into trouble, leaving billions of people across the world unable to access accounts or upload content.
Advertisers have shared concerns about the possible effects of Brexit in the wake of continued uncertainty.
An independent review has led to the UK government to call on the CMA to look at competition in digital media.
Finally, Facebook has removed a network of around 100 fake accounts, pages and groups after they were found to be working together to spread head speech.
Find out more about all of these stories in our latest news roundup.Facebook outage affects billions worldwide
Wednesday (March 13th) saw Facebook and all of its products suffer the most severe outage ever. The social media platform experienced a global disruption that left it, as well as Instagram and WhatsApp, mostly inaccessible for over 14 hours.
The last time Facebook had issues like this was in 2008 when users were unable to access the platform for an extended period of time. However, this only affected the site’s 150 million users. Today, Facebook alone has around 2.3 billion users, with Instagram and WhatsApp also having a large number of followers.
Issues began to arise on Wednesday afternoon and although Facebook announced on Twitter that it was working to address the issues, the apps only seemed to improve on Thursday morning.
Rumours soon began circulating on other social media platforms that the issues were caused by a Distributed Denial of Service (DDoS) attack. However, Facebook took to Twitter to deny that this was the case. However, the platform has yet to reveal exactly what the cause of the outage was.
“If the broader environment is disrupted then we will see impacts to the vibrancy and spend in our sector as well as disinvestment at a commercial level.”WHO calls for stricter online ad regulations to protect children’s health
“We are using the wrong ammunition for a very significant problem. These technological innovations make our restrictions void – they no longer work in this context,” Dr Breda said at the launch of WHO’s report.
“We need to know more about children to understand how to protect them in the best possible way,” said Dr Breda. “We need to know how old they are, whether they are boys or girls, where they are from, their social economic status. We even need to know what sort of digital device they use.”Government requests UK digital ad market competition review
UK chancellor Philip Hammond has called on the Competition and Markets Authority (CMA) to launch a review of the UK’s digital ad market and the dominance of Facebook and Google.
This request follows on from the results of an independent report that was commissioned by the government. The report found that tech giants do not face enough competition, which results in consumers having less choice. According to the report, the UK’s competition framework doesn’t currently suit digital markets and the economic challenges that they create on a local and global scale.
Following these findings, the independent report recommends a formal look at both tech giants to assess their market influence. It also suggested that rules relating to company mergers are needed to allow the government to have more power to step in when digital acquisitions are set to take place that could affect competition and ultimately leave consumers with less choice.
Writing to Lord Tyrie, the chairman of the CMA, Mr Hammond said: The CMA’s expertise and information gathering powers make it uniquely placed to shine a light on this sector, which has been widely described as lacking transparency, and when appropriate to make recommendations to government.”
The CMA has said that if there is an orderly exit from the EU, which will provide it with the resources, it will indeed launch a review to assess the way in which regulation can affect competition.Facebook removes fake account network spreading hate speech
Facebook has successfully removed a network of over 100 accounts and pages that were being used to propagate hate across the UK via the social media platform. The accounts were removed due to “coordinated inauthentic behaviour” across its social networks. This is the first time Facebook has taken this action accounts based in the UK that were attempting to influence members of the British public.
According to Facebook, the pages and accounts removed were spread over both Facebook and Instagram. Some were set up as far-right activists while others were created to be their opponents.
Around 175,000 people followed the fake pages on Facebook, which had names like “Anti Far Right Extremists” and “Athiest’s Research Centre”. A further 4,500 people followed the pages on Instagram, said Nathaniel Gleicher, Facebook’s head of cybersecurity policy.
He continued to say that while Facebook has been making progress when it comes to stopping this type of abuse of the social media networks, it continues to be a challenge. One of the reasons for this is the people responsible for networks like this tend to be “determined and well-funded.” As a result, Facebook needs to constantly improve in order to stay ahead of the perpetrators.
The platform also works closely with law enforcement and security experts to counter activities like this, with Mr Gleicher saying that “Their collaboration was critical to these investigations.”
Omnichannel is the preferred marketing method, Facebook sees app usage decline, Instagram testing new Stories notification list, Pinterest launches Mobile Ad Tools and Facebook reaches $5 billion data privacy agreement
Facebook has had a bit of a busy week, with internal research looking at its app’s decline going public and the $5 billion US Justice Department fine being confirmed. On top of this, the platform has also agreed to a raft of new data privacy measures with the FTC.
In other news, research has revealed that consumers from all generations prefer an omnichannel experience rather than just a traditional or purely digital approach.
Instagram is reportedly testing a new type of notification list for Stories, which could be a sign that new features are on the horizon.
Read about these stories in more detail below.Omnichannel marketing is the preferred method for all generations
Despite the push behind digital marketing over the last few years, omnichannel is still the way to go when it comes to building relationships with customers. According to new research by the Chief Marketing Officer (CMO) Council in partnership with Pitney Bowes, an omnichannel approach to marketing is the most effective for all generations.
The research found that of 2,000 consumers surveyed, over 85% said they prefer the omnichannel approach with brands reaching them both digitally and in person. In fact, brands interacting with consumers across different mediums was deemed critical by 91% of respondents, with 29% saying they want organizations to be more readily available for communication on demand.
This means that incorporating aspects like social media and email with in-person interactions will help brands meet with customers’ wants and expectations.
The study was originally intended to provide brands with insight into millennial and Gen Z consumers. Although there is a strong expectation that both of these consumer classes are slightly disconnected from in-person experiences due to their interest in social media, it seems that this is far from the case.
In fact, there are a number of similarities between younger and older generations, such as Baby Boomers and the Silent Generation. For example, most consumers across generations are happy for brands to access to personal data if it means that their needs will be better understood.
Jeff Winter, vice president of Marketing and Communications at Pitney Bowes, said: “It’s incredible to note how even the newest and most exciting of digital channels continue to evolve as consumer preference fully embraces the omnichannel opportunity. Whether by traditional means of communication, or more modern means like video and chatbot, one constant remains: everyone wants to be treated as an individual and it is up to us to deliver on that promise”Internal Facebook analysis shows a decline in app use
The last few years have seen Facebook usage decline, with more users switching to other social media channels, such as Instagram. In fact, internal research from Facebook seen by The Information has revealed that the social media giant is very aware of the fall in usage.
Facebook’s internal data science team has found that unless the platform can change usage trends, the future of the app could be in crisis.
The Information said: “[Facebook researchers] warned that if enough users started posting on Instagram or WhatsApp instead of Facebook, the blue app could enter a self-sustaining decline in usage that would be difficult to undo. And although such “tipping points” are difficult to predict, they should be Facebook’s biggest concern.”
Until now, the trend has only been viewed externally, but this internal data shows that speculation and other surveys were correct. Reportedly, Facebook started to see a decline in usage when Snapchat began to grow in popularity, with younger generations opting for ‘the anti-Facebook’ app. This is why Facebook attempted to buy Snapchat back in 2013, creating similar functions to the app when it’s offer was rejected.
However, for now, it still seems that Facebook is a viable option for marketers, although you may want to start looking at broadening your strategy in order to reach a wider audience.Instagram testing new Stories notifications
Instagram is now testing new notification tools for its Stories feature as it continues to grow in popularity. A new ‘Stories About You’ listing is reportedly being tested in the app, as reported by Jane Manchun Wong, a reverse engineering expert, on Twitter.
It looks like the new section will list Stories that a user has been mentioned or tagged in by the original poster. This will separate this type of Stories notification from the app’s other notification list.
As well as making it easier for general Instagram users to see their Stories notifications, this new list could be highly beneficial for high-profile users, allowing them to respond to relevant mentions in a timely way.
With Instagram Stories now reaching 500 million daily active users, it makes sense that Instagram start looking at ways to improve the Stories experience. Although this functionality isn’t adding anything new, it will provide more clarity on notification types. It could also be a change that comes ahead of new functionality down the line.Pinterest launching Mobile Ad Tools
Following on from the introduction of a new suite of self-serve tools designed to help businesses reach more users and measure their campaigns’ success, Pinterest is offering easier ad creation, along with consolidated targeting options. According to the platform, Mobile Ad Tools allow brands to drive performance, increase awareness and reach new customers while staying in budget.
These new tools are currently being made available to users in the US but global expansion will take place soon.Facebook reaches $5 billion settlement and privacy agreement
Facebook has officially been fined $5 billion by the US Justice Department for data privacy violations following the Cambridge Analytica scandal. The scandal saw data from over 50 million Facebook user profiles accessed by the now-defunct Cambridge Analytica in order to influence voters. Facebook has also been handed a $100 million fine from the SEC for the issue.
In addition to the fine, the social media giant has also agreed to new measures to protect user data. Facebook explained that it has agreed with the Federal Trade Commission (FTC) that will see a range of new measures implemented.
According to the FTC, these include:
Facebook must exercise greater oversight over third-party apps, including by terminating app developers that fail to certify that they are in compliance with Facebook’s platform policies or fail to justify their need for specific user data.
Facebook must provide clear and conspicuous notice of its use of facial recognition technology, and obtain affirmative express user consent prior to any use that materially exceeds its prior disclosures to users.
Facebook must establish, implement, and maintain a comprehensive data security program.
Facebook must encrypt user passwords and regularly scan to detect whether any passwords are stored in plaintext.
Facebook is prohibited from asking for email passwords to other services when consumers sign up for its services.
Facebook has also agreed to more oversight from officials from the FTC and the US Justice Department, meaning there will be more levels in place for its detection and transparency methods.
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